/ Meraki Lifestyle Salon and Spa
/ Meraki Lifestyle Salon and Spa
Strategy, Brand Identity, Website, Illustration
The word Meraki means ‘to do what you do with love and leave a piece of your soul in your work’. This sentiment is the foundation of this Aveda Lifestyle Salon and Spa.
The Futura typeface used in the wordmark, coupled with the art deco inspired pattern, conveys a sense of timeless elegance.
In order to attract a discerning salon customer, Meraki had to be seen as something different; positioning Meraki merely as a luxury salon wasn’t enough.
A signature illustration style is used as an antidote to the standard Salon/Spa imagery so commonplace within the sector.
Matt helped us bring our vision and dreams at Meraki to life. He enhanced our whole experience by navigating us through the process with his creativity & attention to detail.
He provides professional & efficient on going support as our business continues to evolve. We would highly recommend.”
Hayley Williams
Managing Director